· What is?
§ Change in your behavior
§ E.g., Unable to swim à able to swim
But…..
·
Some changes are not the result of learning
§
Imprinting – Not based on learning
·
Based on biological event
o “maturation”
·
Critical Period
·
Based on experience.
· Classical Conditioning
· Operant conditioning
·
Social learning
· What is?
· One type or associative learning
· Learn to associate events
· Gave speech à Audience laughed à Fear
· Smelled lemon à Bit lemon à Saliva
· Smell of lemon àààààà Saliva
· Ivan Pavlov
· Did experiments with dogs.
· Rang a bell.
· Gave food
· Rang a bell
· Dogs learned to salivate in anticipation
· Unconditioned stimulus (UCS)
§ Produces Unconditioned Response (UCR)
§ Food à Salivation
· A neutral Conditioned Stimulus (CS)
§ A bell
· Pair
§ CS à UCS (Hajmays daughter with spider)
· CS à (elicits) Conditioned Response (CR)
Audience à Bad experience à Fear
(CS) (UCS) (UCR)
Audience à Fear
(CS) (CR)
Smell of Lemon à Sour Taste à Salivation
(CS) (UCS) (UCR)
Smell of Lemon à Salivation
(CS) (UCR)
· Many of the phobias are based on this
· J. B. Watson
§ Conditioned a child, “a little Albert”
§ Sight of a rat à Loud Noise à Fear
§ Sight of a rat à Fear
· Pavlov
§
When a CS is presented alone
·
Results in extinction
But, fear is different….
· You need a special treatment
· Three treatments.
§ Modeling
§ Counter conditioning – Systematic Desensitization
§ Flooding (let you experience what you are afraid of)
·
Stimulus generalization
§
Similar stimulus activates a response
·
Stimulus discrimination
§
Respond only to a specific stimulus
·