Well that's not an easy task :) but I'll
try my best to make it simple, & clear :)
I'll separate it into steps :)
1) Re-viewing your page before Publishing
2) How to publish in the best way
3) What are Exchange Banners and how they can help you :)
Ok lets start :)
well you finished making your site and want to publish it on Search Engines
like Google so ppl will come to your site :) well, right idea :) but you
need to first know few things how search engines works :) well like yourself
there are many ppl that want to publish their sites :) so you don't really
expect a Human will review all the sites that are being published :).
There are programs that do that :) they are called Spiders :) when
you publish your site to a search engine :), that search engine's spider
reads your site :) and try to Rate it on its list :) it goes into your site's
files (html) and reads the lines to "understand" what's its about and how
to rate it :) what are the keywords for your site :) and so on :) , well
so you need to understand how that spider reads your site and what does it
looks for, cause if u know how it works :) you can edit your site in a way
the spider will give you a higher rate :) emm well i'll tell you what i
know from reviews i read about it :) first there are special Tags you can
add in your site for the spider :) tags that tells him the information he
needs :) that way helping him rate your site in a better way :)
here are the tags i put in my site :) i'll explain about them :)
<html>
<head>
<title>My Crazy Site, looking to meet new people :)</title>
<meta http-equiv="Content-Type"
content="text/html; charset=iso-8859-1">
<meta name="Description"
content="This is my personal website, i'm looking to meet new people and
penpals :) i love to smile and i hope you like it too :) just take a look
for yourself :)">
<meta name="Keywords"
content="penpal, penpals, my crazy site, meet new people, smile, pulke,
friends, Israel, hebrew, date, looking, personal ads, music, chat, dudu,
dudi, crazy, love, dating,">
<meta name="author" content="Dudu Malka">
<meta http-equiv="content-language" content="EN">
</head>
ok lets see i'll explain in brief about
html so ppl who doesn't understand will be able to follow me :) a tag is
something that has < > inside of it :) usually ever tag has its ending
tag that is recognized by the same name but with a / :)
like <title> and </title> that means all that is between the
tag is considered the tagged text :) ok so now lets move on :)
Spiders reads your tags :) and analyze it :) the first important tag is
title :) its the info that is displayed on the top of the window :) this
is an important tag :) try to make it mean something and the words in it
should be also in your page text :) another important tag is Description :) this tag will be usually the text the user receives
when they get results from the search engine :) so make it look good and
describe your page the best :) there is also a size limit to this tag :)
some spiders don't look after :) an amount of characters you type :) this
is a good place to say that if you "do something wrong" you'll get penalty
by the spider :) that means you'll get lower results rates :) its recommended
to keep the Description less then 200 characters :) and also spiders analyze
it for keyword gathering.
another tag is :) the Keyword meta tag :) well as you can guess there you write your keywords for your site :) like i did there :) to tell the spider what is your site about :) but if u think about it :) you can also write other keywords to attract ppl not related to your site :) by adding popular keywords :) Emm :) well what do you think? :) spiders doesn't "know" about it :) :) keywords had been abused by site creators so much :) that most spiders skip on them and don't count them ! at all :) but still its good to add it just in case :). but use the keywords that fit your site :) and dont use too much :) as you can see you need to separate them with comma and space like that :) key1, key2, key3 ... and so on :) think before you write them :) and dont forget to write a key for your location :) like i did with Israel :) ok lets move on :) some less important keywords :) but still add them :) there are the one that tells what language you use in your site :) and what its iso code :) that means what language format do you use :) there are places that have lists you can select from :) i'll link them below :) ok :)
ok after you get all of this done :) your
page will be more friendly to spiders :) so it will get a higher rank :)
also remember i read that spiders doesn't read all your text :) they just
read the first words in your site , like maybe 100 words :) the higher has
more value :) so if you want to be a spider friendly :) write a brief description
of your site and who you are at the top of your page :) and also take into
mind that spiders can't see what we humans see :) like text that is written
in graphics :) on pictures :) and things like that :) Also before i'll forget
:) there are some words spiders look for which make them stop and not rate
your site at all :) usually words related with sexual meaning, watch out
what you write :) oh and some words they don't count at all :) like the,
as, a , and , those common words you say often :) try also not repeating
a keywords many times :) cause this can also mean you try to get a word
as a keyword by typing it all the time :)
emm oh i'm tired :) its late :) i wrote
a lot :) i hope you got this part :) and understand what i said :) now i'll
go to sleep :) and add linkes to important stuff related to spiders :) after
that we can move to the next topic :)
links: :)
There you can select META Tag Analyzer option to fix your site :)
Now Before you do any publishing to
search engines, read my next page (soon will be
working) about: How to publish in the best way :)