Sally G. Platt

6744 Mary Ave NW, Apt 2
Seattle, WA 98117
[email protected]
206-781-9277

Objective

Obtain a marketing and Internet related position, through which a strong dedications to team work can be realized and a high degree of enthusiasm can be utilized fully.

Education

University of Washington. Seattle, WA
Bachelor of Arts in Business Administration
Concentration in Marketing
June 1999
3.3 G.P.A.

Job Experience

Web Marketing Intern
Aventail Corporation. Seattle, WA

December 1997 to Present

Coordinate and maintain web link exchange with partners.
Collaborate with industry partners to create online promotional pages for upcoming events.
Establish and perform ongoing Web registration campaign.
Create targeted Web pages for users including value-added resellers, professional services partners and industry partners.
Contribute web content through articles, page descriptions, and glossary definitions.
Analyze Web statistics and initiate programs to take advantage of the information.
Assist the marketing managers by performing a wide array of administrative activities.

Marketing Assistant
UW Educational Outreach. Seattle, WA
November 1995 to December 1997

Participate in the coordination, publication, and distribution of UW certificate program brochures.
Produce bulk rate and other direct marketing mailings.
Perform database management and data entry.
Produce training procedures for new employees.

Classroom Experience

MKTG 340 - Advertising
Professor Marty Matthews

Collaborated with a group of three classmates to produce an Integrated Marketing Communications Plan for Starbucks.
Created a marketing mix for Szmania's gourmet salad dressings with suggestions for advertising, public relations, personal selling and distribution.

MKTG 460 - Marketing Research
Professor Reza Moinpour

Worked with a team of students and the Marketing Director of UWCARES to create and administer a survey and market analysis for the program.

MKTG 490 - Special Topics in Internet Marketing
Professor Richard Yalch

Created an Internet marketing plan for a start-up greeting card company including a Web site prototype.

Computer Knowledge

MS Word, MS Excel, MS PowerPoint, MS Publisher, MS Front Page, MS Access, ACT, SPSS, ONYX, Allaire Homesite, WebPosition, and CuteFTP

Personal Interests

Golf, Tennis, Books, Web Design, Snowboarding and Swimming