BIG MLM BLUNDERS: 5 REASONS PEOPLE DON'T MAKE MONEY IN NETWORK MARKETING!

It�s a real shame! Too many people start an MLM business with excitement, energy, and a gleam in their eye -- only to have that fire extinguished because they just can�t seem to make any money. There are thousands of people, maybe even you, who right now are not as successful as you would like to be.

I know how you feel: you're frustrated and tired; confused and lonely; angry and bitter about your lack of success. You�re wondering where you�ve gone wrong and you desperately want some answers.

• So you blame the company.
• You blame your sponsor.
• You blame the marketing system.
• You blame the compensation plan.

Well, it�s time you started taking responsibility for your own success or lack of it. There are certain skills you need to acquire before you can be successful... and if you keep reading I�ll tell you a few of them.

I truly believe that Network Marketing is one of the only business opportunities the average person who doesn�t have lots of money to invest (less than $500), can build into a full-time income. But, you must get the proper training on how to do this business the RIGHT WAY so you can survive. Otherwise you won�t! What sense does it make to work MLM the wrong way and never make a penny?

If you learn the methods to doing this business correctly, you can make all the money you want. Let me tell you 5 of the top mistakes most people make that holds them back from achieving success in their Network Marketing business. I won't give any real details until later in this book. For now I just want to get you thinking about a few common problems that may be holding you back from success. All of these mistakes are avoidable. So listen up.

First let me explain to you what�s a cold-list. It�s a list of names that have shown absolutely, positively, no interest in your offer. They didn�t request further information on your opportunity and really don�t care how great your company is in the first place (despite how you feel!).

Mailing your opportunity to a cold-list is the surest way to drain your bank account. These people will most likely trash your information without so much as a simple glance. The way you avoid this mistake is to only mail to "warm leads." Warm leads are leads who specifically ask for more information on your opportunity. There are 3 ways to get these "warm leads."

1. you can place a well targeted ad about your opportunity in a business opportunity publication.
2. you can participate in your upline's national co-op advertising program.
3. you can mail postcards or lead-generating letters to a targeted list of names, such as MLM opportunity seekers.

Your chances are much better with a "warm list" of names because now these people are waiting for more information on your opportunity. And are more likely to read it. If you can�t get your prospect to read your literature, they�ll never join your opportunity.

Tell me if this scenario sounds like the way you work your MLM business:

"You get a bunch of new prospects. You eagerly send them more details on your business opportunity. You go back to your comfortable little sofa chair, quickly grab the remote and watch your favorite TV show. So now you wait and wait, hope and pray, wish and wonder... just knowing someone is going to join without you having to do a stitch more of work."

Sounds familiar to you? Well, if it does, here�s another reason why you aren�t making any money in Network Marketing... NO FOLLOW-UP WORK! You�ve made no attempt to build a trusting relationship with your new prospects. But yet you have the nerve to expect them to risk their hard-earned money with you as their sponsor. Sorry, but it doesn�t work that way.

Here�s how you avoid this mistake. Ask your upline for the series of follow-up letters they use to recruit people. Then ask then for the phone script they�ve been using. You can now create yourself a good follow-up system that will get you a bunch of new downline partners.

A simple method for developing your follow-up system is as follows: mail then call, mail then call, mail then call... until you have used up all your follow-up letters. This requires much more work than simply dropping stuff in the mail and going back to watch TV. But, it�s how the successful people in this industry make money. And it�s the method you need to start using so you make money, too.

Now, suppose no one in your upline can help you with any of these letters? Maybe they�ve done no work themselves, and are struggling as well. Common problem these days! Well, it�s up to you to roll up your sleeves and just do it yourself. Later on I'll give you full details that will help you put together a powerful follow-up system.

There�s nothing worse than opening an envelope and finding 4 to 6 other little offers falling to the floor. How amateurish! This really annoys your prospect. Your mailing goes straight to the garbage. I know where you�re getting this technique from. Someone in mail-order told you to stuff your envelopes with as many related offers to maximize the usage of your 1^st class stamp.

Well, if you�re selling a book or something of that nature... yes, this technique is fine. However, you�re selling a business opportunity that has a long term financial commitment attached to it.

Your prospect needs to study your ONE offer in detail to make sure it�s right for him/her. They can�t do that with 3, 4 or even one additional offer in the package as well. Plus, your prospect wants to join with someone who is focused on ONE opportunity. Not someone who jumps around from opportunity to opportunity.

Deciding on an MLM opportunity isn�t easy for most people. The easiest way for you not to offer more than one program to your prospects is for you to only be involved with one program yourself. Out of the 4 or 5 other spectacular programs you have on your table, pick the one program that offers the best products and upline support and strictly work that program. This doesn't mean you can't make money in more than one program. You should first work one program until you make a profit and have a successful recruiting system that brings in new members regularly. Then, and only then, should you think about working another program.

Shame, shame on you! Network Marketing is a real business like any other legitimate business. And in all legitimate businesses I know of, you must learn how to work the business the right way. Otherwise, you can�t expect to make any money. Without proper training you have no right expecting to make any money.

If you�re building (or planning on building) your business through the mail... the proper training is a must! Too many people jump into Network Marketing with the idea that all they have to do is mail this, or mail that, and off to the bank they go. Unfortunately, it doesn�t work this way. Never did, never will. If it did more people would be filthy rich.

Although free articles in MLM magazines and on the Internet can give you some good information, they can�t possibly teach you every-single technique you need to master. So I hope you aren�t reading those articles thinking it will give you that one technique or secret method you�ve been missing all this time so you can go out tomorrow and make a million dollars.

It simply won�t happen. Most likely you�re missing a whole bunch of techniques and secrets. Thank goodness you purchased this book. When you spend money on a product you have a better chance of learning something valuable than if you depend on free information for your education. Never be afraid to spend money to make money. If you are then you aren't suitable to be a business owner. True business people are NOT afraid to spend money or loss money.

Some people simply refuse to spend any money on their own education. Or they buy ONE book thinking they've done something positive. Doing something positive for yourself is buying many books. If you don�t learn how to work this business the right way, how on earth can you expect to make any money? In two words: YOU CAN�T!

One of the biggest problems I see with many would-be MLM�ers is their laziness. All of us (and, yes, I must even include myself) are lazier than we ought to be. We�re humans, right? Brought up on the notion that "livin� is suppose to be easy." Laziness is our human birthright. Which is why most MLM�ers love to talk so much about working to make money, even though many never really apply the concept.

Let's be honest: all people are just not created equal! Despite what the industry "gurus" would have you believe, not everyone is cut out to be in business for themselves. I don�t care what they tell you. Most people who enter the home-based business field would rather watch television than make a few follow-up phone calls. They would rather go to a basketball game than address some postcards or even read some good material on how to work their business correctly.

It�s a real shame because the actors on television and the stars on your favorite basketball team are already financially free. But you�re not! So, stop watching them make money and go out there and make more than them.

Is there a cure for laziness? The only cure I know of is "DESIRE!" And desire is not something that I or anyone can give you. You can give yourself desire by realizing the sad financial situation you�re in, getting fed up with where your life is heading or not heading, and building up the burning "DESIRE" to change your life.

Don�t be one of those sad individuals who just settles for a life of same-oh-same-oh. Re-read the 5 BIG avoidable mistakes above and do what the instructions tell you, and start making some money (a lot of money) in Network Marketing. You can do it, but it�s going to cost you time, money and work.