Smirnoff Black

A Premium Russian Vodka Introduced.

As Revolution overturned the Russian Empire, Vladimir Smirnoff, head of Russia's leading distillery and exclusive purveyor of Vodka to the Czar, was arrested and sentenced to death by firing squad.

Very luckily for Vladimir, and for the future of the spirits industry, the prison was stormed by White Russian troops just before his execution was to be carried out. He managed to flee to Poland, carrying with him the only two assets he had left: his name and the formulae for vodka which had made his family famous.

Because of Smirnoff, vodka is one of the most popular spirits across the world. It's also the world's leading brand of vodka by far, selling at the rate of nearly 500, 000 bottles per day.

With the dissolution of the Soviet Union, it at last became possible for the successors of Vladimir Smirnoff to return to Russia and explore the roots of their product.

They studied the old methods of distillation, the small copper pot-stills which the Smirnoff family had originally used to produce small batches of fine vodka for the Imperial household. Then, using highest quality native Russian grain, and pure Russian silver birch charcoal as a filtering agent, they produced an extraordinary product, a style of vodka which has not been tasted since the days of the Czars.

This vodka is as pure, clear and smooth as the vodka that has made Smirnoff the world's best selling brand. But it also has a unique "silken" feel, and rich, mellow undertones.

This is a vodka to be sipped and savoured. To taste it is to know why the Czars and nobility of Old Russia always enjoyed their vodka straight.

Made and bottled only in Moscow, this incomparable vodka experience is now available world wide.

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Smirnoff Vodka is distributed in Australia by Swift & Moore.