BLOCKBUSTER.COM SELECTS ORDERTRUST TO 
PROVIDE ORDER MANAGEMENT SERVICES
Major Retailer Relies on OrderTrust to Support Execution of the E-commerce Back-end as it Launches Online Sales Channel

LOWELL, Mass., November 29, 1999 � OrderTrust, Inc., provider of integrated order management services for e-commerce, announced today that Blockbuster Inc. (NYSE: BBI) has chosen OrderTrust to provide the order management services for BLOCKBUSTER.com, the retailer�s new online commerce channel.

Blockbuster.com will use OrderTrust�s state-of-the-art order management network to provide real-time credit card authorization and inventory checking, route order line items to the appropriate suppliers, manage and track order information, and provide order status updates to deliver a positive overall shopping experience for the online consumer. By tapping into the flexible and scalable OrderTrust network, blockbuster.com is ensuring its ability to process customer orders � from the simple to the most complex � quickly and accurately. The decision to outsource its order management functions to OrderTrust stemmed from blockbuster.com�s commitment to delivering a superior online shopping experience � an experience that continues after the consumer hits the buy button.

"We are extremely proud to have been chosen by Blockbuster to assist them in implementing their �click & mortar� strategy," said Jim Daniell, CEO of OrderTrust. "Blockbuster turned to us because our network has proven to be capable of handling complex and high-volume order processing requirements. As more consumers look to shop online this holiday season, they are likely to turn to familiar and trusted brands like Blockbuster. We�re looking forward to helping Blockbuster protect its brand equity by reliably handling its high-volume order processing requirements and enabling the kind of positive overall shopping experience that will keep shoppers coming back for more."

In addition to offering the latest titles in video, DVD and video games, blockbuster.com will augment its standard product offerings with related merchandise and special promotional items from leading manufacturers and suppliers.

By using the flexible OrderTrust network to route and manage orders, blockbuster.com will be able to add and remove suppliers quickly and easily to support the latest entertainment and media trends without addressing costly and time-consuming infrastructure changes.

"In the home entertainment market, it�s critical that we can add and change suppliers with optimal speed and ease to capitalize on what�s hot at any given moment," said Shellye Archambeau, senior vice president of ecommerce for Blockbuster. "By outsourcing our order management function to OrderTrust, we can focus on driving site traffic, implementing world-class merchandising strategies, and further building our brand, rather than dealing with complex and never-ending infrastructure issues."

About Blockbuster Inc.

Blockbuster Inc. (NYSE: BBI) is a publicly traded subsidiary of Viacom Inc. and is the world�s leading renter of videos and video games with approximately 6,900 stores in the United States, its territories and 25 other countries. The company may be accessed internationally at blockbuster.com. Viacom Inc. is one of the world�s largest entertainment companies and a leading force in nearly every segment of the international media marketplace.

Privately held and based in Lowell, Mass., OrderTrust, Inc., provides integrated order management services for e-commerce. Through its fully redundant and highly scalable 24x7 order processing network, OrderTrust securely and reliably manages information throughout the lifecycle of an order, ensuring 100 percent monitoring and auditing of all transactions. Services include real-time credit card authorization and inventory availability checking, routing of separate fulfillment requests to multiple suppliers, order status notification, and financial settlement. By taking advantage of the OrderTrust network with its established connections to over 650 trading partners, including fulfillers, suppliers, drop shippers and manufacturers, merchants can focus on front-end e-commerce initiatives, such as building brand identity and driving traffic to their sites, while gaining access to critical order information required for superior customer service. For more information, visit our Web site at www.ordertrust.net.

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Don Jennings
Lois Paul & Partners
(781) 238-5756
[email protected]

Margie Ferro
OrderTrust, Inc.
(978) 551-5077
[email protected]