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Be Free, Inc.
154 Crane Meadow Road,
Suite 100
Marlborough, MA 01752
Rick Houpt
508-357-8888
www.befree.com |
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SNAPSHOT
| Specialty |
Provides performance marketing technology, services
and knowledge. |
| Platforms |
Primary application: internet-based
Reporting tool: Microsoft windows based. |
| Partnerships |
Visa, Allaire,
Homestead, Net Objects, National Retail Federation. |
| Representative
Customers |
barnesandnoble.com, Travelocity.com, Reel.com,
Enews.com, Priceline.com, Mercata.com, Value America and Yahoo GeoCities. |
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COMPANY OVERVIEW
Be Free, Inc. is a leading provider of
performance marketing technology, services and knowledge.
Pioneers in Performance Marketing
Be Free helps e-merchants build and manage their own branded online sales
channels, e-nablingsm them to capture revenue by selling products in context
throughout the Web. Be Free has partnered with more than 165 e-merchant clients.
Currently, Be Free offers two different performance
marketing approaches: affiliate marketing and e-mail marketing. An affiliate program
allows an e-business to create a sales channel of affiliates -- content- and
community-focused Web sites that place promotional links within the content on their
sites. An e-mail marketing program allows e-businesses to create a sales channel of e-mail
users who place promotional links within the context of their e-mail messages.
Be Free’s e-merchants collectively have more
than 2 million affiliates.
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