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How do we work?"What is
the exhibitor trying to do?" The first step in the design process is the interview. We want to know the physical needs you have, including:
the booth's
size and type
We also want to know what the stylistic or emotional needs are, including:
do you want a contemporary style? Once we've gathered this information, (or you throw us out, whichever comes first), we go back to the office and start designing away -- with your requirements in mind, of course. We'll come back to you with a concept or concepts, based on what you told us you wanted to do. We don't usually work with finishes and colors at this point since we're trying the get into the ballpark with the design. Since we believe that developing a design that works for you is a process, we want your feedback -- what you like and what you don't. Once we've agreed on a design direction, we'll develop it further, tightening the design to achieve your goals. Then we'll visit you again to make sure we're on the right track. This is where you normally are seeing colors and some material samples. Your feedback from this second visit helps us finalize the design. When we see you again, the design, which now represents a distillation of the best of your ideas and of ours, will include material samples, final perspectives, and the all important acceptance quotation. This is the description of what we're providing, and what each item or group of items will cost. Our terms are the industry-customary 50% deposit to initiate the project, with the balance due upon completion, prior to shipment. |